Our Direction

Whakahono kia tū kaha Muaūpoko

Unite, stand strong, Muaūpoko

Our strategic direction is guided by a shared vision developed by our iwi and grounded in the aspirations of our people. Every programme, service and partnership undertaken by Muaūpoko Tribal Authority contributes to building a stronger future for our whānau, hapū and iwi.

Our Vision

Whakahono kia tū kaha Muaūpoko

Connecting our people. Strengthening our future.

As a pre-settlement iwi, we remain committed to protecting our identity, strengthening our people and creating opportunities for future generations. Our vision continues to guide every decision we make.

Our Ten Strategic Goals

1. Culturally Strong

Preserve and strengthen Te Reo Māori, tikanga and the cultural identity of Muaūpoko.

2. Protect Our Environment

Care for our whenua, wai and taonga through kaitiakitanga and environmental restoration.

3. Strong, Healthy and Vibrant Whānau

Support the health, wellbeing and resilience of our whānau and hapū.

4. Build Capacity and Capability

Grow the leadership, skills and confidence of our people and strengthen our organisation.

5. Protect Our Assets

Safeguard and grow the cultural, environmental and commercial assets of Muaūpoko for future generations.

6. Strong Infrastructure

Develop effective systems, governance and policies that support sustainable growth and accountability.

7. Effective Representation

Represent the interests of Muaūpoko with integrity and ensure our voice is heard where decisions are made.

8. Strong Relationships

Strengthen connections with whānau, hapū, iwi, government and community partners.

9. Economic Strength

Create opportunities that improve the long-term wellbeing and prosperity of Muaūpoko.

10. Making Our Mark

Promote Muaūpokotanga and position our iwi as a respected, capable and forward-looking leader.

Turning Strategy into Action

These strategic goals shape everything we do—from supporting whānau through Hauora, restoring our environment through Taiao, strengthening cultural identity through Mātauranga, advocating for our rights, and growing opportunities for future generations.

Together, they provide a clear direction for the work of Muaūpoko Tribal Authority and ensure every initiative contributes to the long-term aspirations of our iwi.